australian

A brand-new future for second-hand

Patti Waldmeir and Ben Bain, December 29, 2005

Daniel Nissanoff has seen the revolution, and it is in mint condition, still in the original box. Future Shop describes a world where consumers hold onto goods until the exact moment when replacing them affords more value than owning them. At that point, they turn to the secondary markets, which in Nissanoff’s vision have become fully liquid, thanks to a massive influx of buyers, sellers, and facilitators. Having efficiently disposed of their unwanteds, consumers replace those goods with better, faster, sleeker versions, thus achieving perfect bliss.

How the New Auction Culture Will Revolutionize the Way We Buy, Sell, and Get the Things We REALLY Want

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